Above-the-Fold Auditor

Audit the first screen of a page from its HTML: an early H1 and call to action, a hero image that is not lazy-loaded, render-blocking scripts and CSS, font loading, sliders, popups and cookie banners.

How to use the Above-the-Fold Auditor

  1. 1

    Enter the page URL and choose mobile or desktop.

  2. 2

    Click Audit first screen.

  3. 3

    Fix the issues in order: render-blocking files, hero image, then the heading and call to action.

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Frequently asked questions

What does "above the fold" mean?

It is the part of the page visitors see before scrolling. It should say clearly what the page is about and what to do next, and load fast.

Why is a lazy-loaded hero image bad?

The hero image is often the Largest Contentful Paint element. Lazy-loading tells the browser to wait, so the page looks slow and LCP gets worse.

Are sliders bad for SEO?

Sliders are not penalised, but they add weight and scripts, slow the first screen and hide most messages. A single strong hero usually works better.

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