Backlink Gap Finder

Compare your site with up to 3 competitors and see which websites link to them but not to you. Each gap gets a priority and an outreach idea.

or paste the CSV below
Upload a Backlinks or Referring domains export from Ahrefs, Semrush, Majestic or Moz. With a Target URL column we match each row to the right competitor. Or paste pages that link to competitors, one URL per line (we check up to 30 live). Up to 50,000 rows.
or paste the CSV below
Search Console → Links → Top linking sites → More → Export → Download CSV. Any backlink or referring domains export also works. Without it we only know about links on the pages we check.

How to use the Backlink Gap Finder

  1. 1

    Enter your domain and up to 3 competitor domains.

  2. 2

    Keep live search on, or paste competitor backlink exports and your own Search Console linking sites export.

  3. 3

    Contact the high-priority sites first with the suggested approach.

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Frequently asked questions

What is a backlink gap?

A backlink gap is a website that links to one or more of your competitors but not to you. These sites already cover your topic, so they are more likely to link to you too.

Why use my own Search Console export?

Search Console lists the sites that link to you for free. With it, the tool knows exactly which competitor linking sites you already have, so the gap list is accurate.

Does this find every competitor link?

No free tool sees every link. Live search finds pages that mention a competitor, and exports include what that tool has crawled. Combine both for the best coverage.

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