Digital PR Angle Finder

Enter your topic, company and location. We read the latest news on your topic and turn it into 8 ready-made PR angles with headlines, data to collect and where to pitch.

How to use the Digital PR Angle Finder

  1. 1

    Enter your topic, company name and, if you like, your city and audience.

  2. 2

    Pick an angle that fits your data and the news right now.

  3. 3

    Publish the story on your site, then pitch it with the email template.

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Frequently asked questions

What is digital PR?

Digital PR means creating stories journalists want to cover, such as new data or expert comment, so news sites mention and link to you.

Which angle earns the most links?

Original data (studies, surveys and rankings) usually earns the most links, because journalists cite the source.

How far ahead should I pitch seasonal stories?

Pitch 6 to 8 weeks before the date. Journalists plan seasonal features well in advance.

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